ASP News

You are browsing the archives of 2009 February.

Do you remember det first time you stepped out of the airplane, to set foot on that weird Asian country you have read so much about? After studying Japanese for two years, I had never been to Japan and did not know much about Japan. You can read all you want, but to really understand [...]

For over a decade, the Japanese conglomerate Sony Electronics has been one of the leading players in the global electronics market. In this article, I will take a look at the history of Sony, their contributions to the electronic market, and the future of the company. Sony is a multinational conglomerate located in Minato, Tokyo, [...]

Have you had that feeling that you really wanted to know what’s going on, or just wanted to part of a club with common interests in e.g. Japan, but you don’t know where to look? Well, the Japanese Embassy, as one of the few, offers a membership to the wonderful Club Nippon. Club Nippon is [...]

As we leave January behind, along with our exams, we are now embracing February and a new semester. Now skiing-trips need to be taken, overpriced compendiums and books need to be bought and pencil-cases need to be up-dated. First of all, welcome back to the students who have been on exchange, doing intern-ships or free-moving! [...]

Though a number of Chinese companies have tried investing abroad there is still only, according to Chinese official estimates from 2005, $7 billion in “outbound foreign direct investment” compared to the approximately $60 billion of investment flowing annually into China. One company that has succeeded in quest for entering the foreign market is Lenovo. Lenovo [...]

During a financial crisis whose like the world have not seen for a good long time, almost all markets and economies in the world have been affected negatively by the ongoing credit crunch. Starting the winter last year with the burst of an inflated American real estate market, that revealed a world where blind optimism [...]

Thinking about getting a tattoo, or maybe you have one and it just occurred to you that the Japanese might not find it as acceptable as you do? Well, step right up and read this article, ’cause I’m going to give you some advice and a history lesson, as well as some fun stuff about [...]

This series of articles explore the Chinese Innovation System, its competitive strenghts and weaknesses. Last month’s article discussed the Human Resources in Technology and Science. This number has increased tremendously in the past 10 years and one way to measure the productivity of the many scientist, researchers and engineers in Research & Development (R&D) is [...]

Genre: Drama, Romance Millions of people were last fall brought to tears by the movie Koizora. The story of Koizora is nonfictional and was originally a “mobile phone novel” (ケータイ小説, keitai shosetsu) written by a young woman called Mika. Japan can easily be called the cellular capital of the world, where people use their cell [...]

We have just opened the door and gazed into the wicked world of Japanese music. We have fairly touched Jrock and only given you an unfair little taste of Jpop. But this time will be a bit different. I will introduce you (who do not already know about this band) to a more stylish and [...]